Chapter 283 – Paving Marketing

“Go to the Drunken Immortal Residence, this wine has to be sold at a high price, so naturally, we have to go to the most expensive place to eat in the entire Taizhou Prefecture.” Wei Ruo said.

“Good!” Xiu Mei threw a whip and sped up the pace back to town.

After finding a place to park the carriage outside the Drunken Immortal Residence, Wei Ruo walked through the door of the Drunken Immortal Residence with Xiu Mei, who was holding an altar of freshly filled white wine in her hands.

As soon as the master and servant duo entered the door, they were recognized by the store’s fellows.

In the eyes of the Drunken Immortal Residence fellows, although this Mr. Xu looked young, plain looking, plainly dressed, and not very tall, he was their Boss Fan’s guest and should not be underestimated.

Therefore, none of them in the store from the shopkeeper to the fellows dared to slacken off.

“Mr. Xu, you’re here, what are you doing here today? Eating and drinking tea or looking for our boss?” Xiao Er greeted Wei Ruo with an eager smile on his face.

“Is your boss around?” Wei Ruo inquired.

“Aigoo not coincidentally, the boss is not in our Drunken Immortal Residence this day, the shopkeeper has also gone out today, I guess there is still an hour to come back.” Buddy explained.

“It’s fine if I’m not here, I have a jar of wine here, I want your son to help me put it in your store and sell it.” Wei Ruo explained his intentions.

Hearing this, the fellow hesitated a little.

If ordinary people came into their store and said this, they would have been blown out of the store, who would let the Drunken Immortal Residence help sell wine? The Drunken Immortal Residence has a lot of wine in its store!

But this Xu Wo right is not an ordinary person, the request he made should naturally be treated differently.

“Mr. Xu, I can’t be the master of this request of yours.” The fellow thought about it before replying to Wei Ruo.

“There is no harm, I will put this wine on your counter, when Boss Shen comes back, you talk to him, if you can help me sell it then sell it, if you can’t help me sell it, help me store it first, I will come back to pick it up some other day, what do you think?” Wei Ruo asked.

“No problem, that’s definitely no problem, don’t worry, Mr. Xu, I’ll do a good job for you on this.” The fellow agreed very enthusiastically.

Xiu Mei came up and handed the wine jar to the fellow.

“But take it.” Xiumei admonished.

The fellow carefully received the wine jar while promising with a full mouth, “Don’t worry, I have a steady hand and won’t mess up Mr. Xu’s wine!”

The fellow placed Wei Ruo’s wine under the counter, in a safe location, to ensure that it wouldn’t give out before their boss returned.

Immediately afterward, he came back to ask Wei Ruo: “Since Mr. Xu is here, why don’t you go upstairs to have a meal in the elegant room, our shopkeeper explained that if Mr. Xu comes to have a meal, it’s all free of charge.”

At this moment, it was ten minutes past noon, and there were quite a number of guests dining inside the Drunken Immortal Residence.

Wei Ruo swept a glance at the lobby, and then raised her eyes to look in the direction of the second floor, the guests of Drunken Immortal Residence in these few days were also a little less than usual.

Then Wei Ruo turned back to reply to the fellow, “Thank you for your kind words, but I have other things to do today, so I won’t stay long, just remember what I explained.”

“Don’t worry about this Mr. Xu, I will never forget.”

Wei Ruo nodded before leaving with Xiu Mei.

After leaving the Drunken Immortal Residence, Wei Ruo went to the Xu Ji Marinated Food Shop not far away.

Chen Aqing was busy working in the store, and as soon as she saw Wei Ruo, she excitedly put down the work in her hands and welcomed her.

“Ms. ……”

Wei Ruo made a silencing motion with her.

She was still wearing men’s clothes at this moment, and this place was crowded with people, so it would be troublesome if someone overheard her.

Chen Aqing hurriedly changed her words, “Why did Your Excellency come over today?”

“Come over to take a look and send some wine over.” Wei Ruo replied.

Xiu Mei placed a jar of wine on the countertop of the store.

Immediately following Wei Ruo explained to Chen Aqing, “Put this wine here, when there are guests, you pour a cup and set it aside, if anyone asks, you invite them to taste it for free.”

The marinades sold at the marinade store are not cheap, and those who can come to the store regularly to buy marinades are most likely not in poor condition at home.

So Wei Ruo puts the wine here to do promotion and puts it in Drunken Immortal Residence is the same, both are for the specific target group that has the ability to consume.

“Don’t you want silver?” Chen Aqing asked in disbelief.

“This altar is not to be paid for in the first place, let’s just say it’s a thank you to our regular customers. But each person will be given at most one small cup to drink per day, more is not given, and if you want to buy it, you can’t.” Wei Ruo said.

Chen Aqing first nodded, then revealed a puzzled expression, “How can I earn money if I don’t sell?”

Chen Aqing had been brought up by Wei Ruo recently, and his head was full of money-making ideas.

“Money naturally has to be earned, but there’s no rush, first cast the net and then fish.” Wei Ruo explained with a smile.

White wine is not white rice, Wei if you do not go to the volume of the price.

To sell at a high price, you have to create brand value, you can’t make it look like it’s available everywhere, then naturally you can’t sell it at a higher price.

You have to be able to tell a story, you have to be able to pull off a gimmick, and ideally add a little scarcity on top of that so that everyone thinks it’s good and it’s not easy to get.

Chen Aqing nodded plausibly, “Although I don’t quite understand what Your Excellency means, it must be right for Your Excellency to do so.”

“Hmm. Just do what I want you to do. If anyone asks you how this wine came to be, just say that an old gentleman owed you money for the marinated duck neck and brought it over to offset it.” Wei Ruo explained again.

“Okay, I’ll remember!” Chen Aqing nodded seriously.

After explaining things with Chen Aqing, Wei Ruo packed some lo mein in the store, pig ears, lo mein duck necks, lo mein duck claws all packed half a catty.

When that was done, Wei Ruo and Xiu Mei returned to the school captain’s residence.

Today is not a day of rest, Wei Ruo, who should have been listening to Mr. Wang’s lecture in Tian Qin Yuan, came back early in a dignified manner.

Yun, Wei Qingwan and Wei Yi Lin were all absent from the mansion.

Wei Qingwan and Wei Yi Lin both went to class, Yun went to her manor in the capital city, because of the recent cold wave problem, she did not worry much, personally ran several times the manor.

The only one at home is Wei Mingting, who is still recovering from his injuries, although his injuries have healed quite a bit, but it will take some time before he wants to carry his sword into battle.

Wei Mingting is an idle nature, although he can not dance with a sword and a gun, but he is not willing to lie down and rest all the time, so these days are in the front yard office, today is also the same.

Wei Ruo took the wine and marinara and found the front yard, and after being informed, he came to Wei Mingting’s study.

In front of the book case, Wei Mingting with a plainclothes, than the weekdays look a few points less majestic and cold air, a few more points of elegance.

“Ruo’er has something to look for my father?” Wei Mingting looked at Wei Ruo curiously, she rarely took the initiative to look for herself, so Wei Mingting was surprised and curious.

“Today, I accidentally obtained a jar of good wine and would like to ask father to taste and savor it.” Wei Ruo said.

Hearing that there was good wine, Wei Mingting became interested and got up from the book case and quickly came to Wei Ruo.